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Sydney – UK China Institue

STUDY IN SYDNEY WITH UK CHINA INSTITUTE

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SYDNEY

THE WORLD'S MOST BEAUTIFUL HARBOUR CITY

Sydney is set on what is arguably the world’s most beautiful harbour.  It is also home to many of Australia’s premier businesses and most of it’s major banks and financial institutions.  It is also the spiritual home of Australia’s advertising and communication’s industry.  Set in a significant downtown area and beside the ocean, it promises both a serious and a playful side when you visit.

From the centre of the city to the world famous Bondi Beach there is no shortage of energy and activity in this great city.

 

WHY SYDNEY?

Australia is one of the world’s leading economies and has one of the world’s highest standards of living.  Home to a significant Chinese population, Sydney is a showcase of natural beauty and serious commercial discussion and activity.  

Truly it is Australia’s global city and provides a link to other significant economies in the region such as China, Japan and Singapore. 

 

PROGRAMS AVAILABLE

International Trade and Free Trade Agreements

Global Advertising and Communications

 

CITY FACTS

5 million people

Ranked amongst the 10 most liveable cities in the world

 

Major two-way trading partner with China

Commercial capital of the country

OUR PARTNER

Our university partner is located in the centre of the city and not far from the iconic Sydney Harbour and Sydney Opera House.  Ranked amongst the top 3 universities in Sydney, it is amongst Australia’s premier universities and enjoys an enviable reputation internationally, particularly in China.  With a background in both business and technology it is well positioned for the educational requirements of the 21st century.

Global Advertising and Communications

 

  • The global advertising and communications market
  • Case studies from an Australian/Chinese context
  • The evolving nature of social media
  • Understanding how western social media works
  • Combining Chinese and Western advertising and communications strategies to achieve better commercial outcomes

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